Some people are brief. Some people are thorough.
With emails to a large group about policy matters it is particularly tough to strike a balance.
I love the concept of http://five.sentenc.es/. It works well for personal emails and for some professional communication. However, my responsibilities as an administrator require that I go into enough specific detail to ensure people can be held accountable to what I am clarifying.
Here are some thoughts on being brief in emails about policy matters to a group of people.
- Avoid examples that require a lot of explanation and setup.
- Avoid explaining the exceptions.
- Don't try to sound professional.
- Don't try to placate people, coddle people, or re-assure people. If these things are necessary you should be meeting in person.
- Read your message before you send. Cut out as many adjectives as possible.
- Make sure you aren't saying the same thing twice. Re-order sentences and paragraphs if necessary.
- Check to be sure your message has not evolved beyond your subject line.
- Avoid using "PS." especially if you have a long signature
- Avoid handling more than just one topic in a single email.
- When replying, copy the key thought or question from the original message and then reply. Restating the thought or question can introduce your own assumptions. Do this only if the original thought or question is unclear to you.
- Do not reply to "all" if you aren't sure what you are being asked. Reply to the sender only for clarification then hit reply all once you understand what you are being asked.
Here are some thoughts on being thorough in those same emails.
- Link to outside resources if instructions are beyond one page.
- Bold the main thought in the paragraph asking one question: If the reader only reads the bold line, will she know enough to know whether she should then read the entire paragraph?
- Think of the busiest person who will receive the email. Figure out what you want that person to remember when you next talk to them. Put that concept at the beginning and end of the email message.
- If the message has ongoing significance, make sure that email message makes enough sense so that a year from now it can be located in a search to answer the question or direct the reader to the answer.
- Format your email properly with spaces between paragraphs, bullet points and other items that visually direct the reader to the most important content.
- Think of the most common situation where the information will become critical to the reader. Make sure that situation is covered. If you have an example make this your example.
Here's a simple guide to sharing a change to a policy or guideline with your team.
SUBJECT: The... Policy Has Changed
Dear Team,
The leadership met and a change has been made that impacts you. Please read this email carefully.
The old guideline/policy was:
Copy and Paste
The new guidelin/poicy is:
Copy and Paste (bold/strikethrough the change)
This will affect anyone who...
If you find yourself needing to... then please be sure you...
Click here to read the entire manual. This policy is found on page XX.
Email me if you have questions.
Serving with you,
Kevin McCord
Administrative Pastor
In case it matters I will generally err on the side of being thorough. This is because of my responsibilities and my disposition. However, I value brevity and strive for it when possible.